John Parra

2 Projects
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Oreo Navidad

ID interactive builds marketing platforms for a long list of great clients with creative projects and campaigns. This was just one of the projects I got to build while working there. View more projects I built with ID Interactive here: http://taylormadetraffic.com/companies?qtfilter=ID%20Interactive
  • Built responsive interface, pixel perfect to design specs, with elegant client-side form validation using HTML5, CSS3 and pure JavaScript.
  • Wrote barcode queries and prize distribution algorithm to evenly distribute 285 prizes, without predefined winners, across the 60 day campaign, against 20 million codes printed on Oreo packages throughout Colombia. Supported business rules such as Captcha when a user searched more than 12 times in a day.
  • Included several backend tracking tools for reviewing code attempts and wins, as well as an automated QA tester to simulate varying degrees of traffic, code searches, and minimum probabilities.

www.ganaoreo.com

PHP mySQL JavaScript

Started: 2013-11-01

Launched/Lasted: 2013-12-01

Industries: Gaming

Team: Cristopher Allen Lara: Design. E.A.Taylor: Front-End, Back-End. Oscar Gil: Project Management. Sharon Lewis: Account Manager. Jimmy Rodriguez: QA. John Parra: QA

Companies/Brands: Oreo, ID Interactive

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ID Dashboard

The tool automates monthly reports for clients, by aggregating data from all active marketing channels or installed tracking tools, such as Twitter, Facebook Insights, Google Analytics, and YouTube.
  • Built fluid interface of drag-and-droppable graphs for Project Managers to create monthly performance reports of client campaigns.
  • Built API to customize each graph with comments, unique headers, colors, sizes, and display orders before generating shareable URLs to produce reports across accounts or without login.
  • Built site permissions matrix for view, write, and delete privileges limited per user, client, brand, and project.
  • Modularized graph components to build and refresh off a normalized JSON structure, produced on-load and via AJAX, further allowing data drilling on all metrics and dimensions.

analytics.idinteractive.co

PHP CodeIgniter mySQL AJAX JavaScript Google Visualization API Facebook Graph API YouTube API Twitter API Laraval CSS3 HTML5

Started: 2013-07-01

Launched/Lasted: 2013-12-01

Industries: Analytics

Team: E.A.Taylor: Design, Front-End, Back-End. Juan Ruiz: Business Development. Claudia Huertas: Business Development. Alejandra Farfan: Project Management. David Duran: Project Management. John Parra: QA. Mauricio Zambrano: UX. Catalina Molina: UX

Companies/Brands: ID Interactive